Great Dog Trainers Don’t Just Train Dogs. They Train People.
If you want to help dogs you've got to go through their people!
Dr. Ian Dunbar built SIRIUS Puppy Training around a simple idea: knowing how to train dogs is only part of the job. To become a truly effective professional trainer, you also need to know how to teach people, motivate them, change behavior, communicate your ideas, promote your services, and build a business that allows you to help more dogs.
That’s the focus of Day 1 of the SIRIUS Dog Trainer Academy—and the theme of this special 7-day flash sale. Ian shares decades of hard-earned lessons about people training, promotion, running a dog-training business, working with clients, and turning your expertise into a greater impact in your community.
But Day 1 is only the beginning. The complete Academy includes four full days of instruction:
You’ll also get a collection of downloadable eBooks and Behavior Blueprints, plus footage of Ian personally teaching a complete 5-week puppy class, so you can see his methods put into practice with real puppies and real people.
Whether you already train professionally or you’re working toward becoming a dog trainer, this is a rare opportunity to learn not just how Ian trains dogs, but how he thinks about the entire profession.
For 7 days only, get the complete SIRIUS Dog Trainer Academy for 75% off.
Four days of practical instruction on the skills that turn dog-training knowledge into real-world results—for dogs, their people, and your business.
Teach and motivate owners so they understand what to do and actually follow through
Handle behavior counseling more effectively with practical strategies for changing problem behavior
Run better adult dog and puppy classes that produce reliable, real-world results
Promote, price, and grow your training business so your expertise can reach more dogs and families
Watch Ian put it all into practice as he teaches a complete 5-week puppy class
For more than 40 years, Dr. Ian Dunbar has helped millions of dog owners prevent and solve behavior problems using practical, reward-based training. His advice is grounded in science, proven in real life, and delivered with humor and unforgettable stories.
The SIRIUS Dog Trainer Academy is about the whole job: understanding behavior, teaching dogs, teaching people, counseling clients, running classes, and building a training business that can reach more families.
Train Dogs: Practical reward-based methods for puppies, adult dogs, and common behavior problems.
Teach People: Learn how to explain, motivate, troubleshoot, and get real follow-through from owners.
Build Your Practice: Develop better classes, consultations, promotion, pricing, and systems for a sustainable training business.
“I am a long-time reasonably savvy dog owner, and I have read a lot of books on dog behavior and training, but Dunbar Academy is the single most valuable resource I have found - a one-stop treasure trove of information, wisdom and experience. My biggest regret is that I didn’t know all this before I bought my GSD.”
“AMAZING! This training is an amazing resource for beginning trainers and veteran trainers alike. I thoroughly enjoyed every moment of it! ”
“All of the information here and within Top Dog Academy is just absolutely epic, if I had the focus and time availability I'd learn from your website 24 hours a day! I wish I'd found it earlier in my life but I'm certainly going to make the most of it now. Everything you say makes so much sense, with the perfect level of explanation, terminology and instruction being used, along with humor to make you smile. This learning is giving me the confidence and answers that I've sought for so long...”
“I am so glad I discovered Dunbar Academy. I have learned so much and now feel confident in training my dogs. Lots of great information!”
“This course is phenomenal. I came across this incredible course when my pooch turned 5 months, and wish I had known of it before. I had taken him to puppy classes, yet this would have been immensely beneficial. However, it’s been brilliant and I am so glad I have it now, and using it as it is enlightening and helping me in numerous ways. ”
“Amazingly helpful! What a gift this course and training are to the world and to our pets. Thank you for your life's work, Ian. ”
“Dr. Dunbar is an endless wealth of knowledge about dogs, their behavior, and how to manage the behavior of their humans! Great resource for dog trainers or dog owners wanting to get more out of their relationship with their dog.”
“The Most Comprehensive Dog Training Program! This program was well thought out, thorough and provided meticulous instruction and direction! I learned so much!! 🐶👍🐶👍🐶”
“I absolutely love you guys. I am super excited and I have learned so much from your courses. I am finding so much helpful information. Thank you so much for making this affordable. I may be a lifetime member. Thank you again. Keep doing what you are doing. ”
“When I first heard Dr. Ian Dunbar speak about positive training, I did not know how quickly he would change the dog training world – I just knew my face hurt from laughing so much that first day because he made us all see the insanity of some of the ways we trained dogs back then. But my dog training buddies and I figured it out pretty darn fast when EVERYTHING he ever told us to do worked. I still regularly open an email from Dunbar Academy or read a topic again to find a new great video, chart, exercise, lecture or detail (after training dogs & people for more than 45 years myself!). I continue to quote him every day in my own classes. The things Dr. Dunbar taught us in his logical, common-sense, entertaining lectures, video programs and books continue to inspire new and experienced dog trainers worldwide. He has helped turn countless dog trainers and animal lovers into kinder people who get to live with and create amazing animal buddies, making us laugh as we learn. And he continues to grow his incredible body of work these days online with the support of the amazing Dunbar family and friends. ”
Frequently Asked Questions
No. It’s ideal for professional trainers, aspiring trainers, instructors, behavior consultants, shelter staff, and serious dog-training enthusiasts who want to understand not just how to train dogs, but how to teach and motivate the people who live with them.
No. Ian covers foundational principles as well as more advanced professional skills. New trainers can use the Academy to build a strong framework from the beginning, while experienced trainers can pick up new ideas for teaching, counseling, class design, promotion, and working with clients.
Not at all. Day 1 focuses heavily on Business, Promotion, People Training and Games, which is why those ideas are featured in this campaign. The complete Academy also includes Behavior Counseling, Adult Dog Training Classes and Home Training, and Puppy Classes and Home Training.
You’ll get four full days of seminar instruction with Dr. Ian Dunbar, a collection of downloadable eBooks and Behavior Blueprints, and footage of Ian teaching an actual 5-week puppy class so you can see how he puts his ideas into practice with real puppies and their owners.
Yes. In addition to the seminar lectures, the Academy includes footage of Ian teaching a complete 5-week puppy class, giving you the opportunity to watch his teaching style, class structure, exercises, and interactions with owners and puppies.
Yes. Day 2 is devoted to Behavior Counseling, and Days 3 and 4 explore adult-dog and puppy training in both classes and home-training contexts. The Academy is designed to help trainers think about prevention, training, counseling, and behavior change as parts of the same overall process.
Because professional pet-dog trainers rarely train dogs in isolation. You have to teach owners what to do, motivate them to actually do it, communicate effectively when something isn’t working, and help families change their own behavior as well as their dog’s. Ian considers those skills fundamental to successful dog training.
That is a major focus of Day 1. Ian discusses promotion, pricing, working with clients, hiring and training staff, building relationships with veterinarians and the community, and creating a business that allows your expertise to reach more dogs and families.
The Academy is highly practical. Ian combines principles of learning and behavior with specific examples from decades of running puppy classes, counseling owners, teaching trainers, and building dog-training businesses.